Background

Pets are more than companions; they bring comfort, connection, and joy into everyday life. When a pet goes missing, what is at risk is not only their physical safety, but that everyday bond.

Project brief

WalkiPawki is a conceptual brand project exploring how pet safety and preparedness can become a natural part of everyday care.

Design response

Built around Samsung SmartTag tracking technology, WalkiPawki combines tracking, visibility, hygiene, and outdoor-care tools in one reusable cross-body walking bag. Its “In Good Paws” identity connects practical protection with the reassurance of knowing your pet is cared for.